C&P Meats
A new identity to define the next generation of this family business
BRANDING / DESIGN / ILLUSTRATION
APPROACH
A new brand designed to stand out and reflect the highest standards
Overview
A line styled icon from Orion Icon Library.
A line styled icon from Orion Icon Library.
Founded by Christopher McCormick in 1980, this business is a family run organisation with family morals. Producing the highest quality of meat with service you could only expect from a family run business.
Christopher has handed the lead of the business over to his sons who felt it was time to revise the look of the business.
The approach was to evoke a sense of heritage, combined with custom illustrations to reflect both the business and the family.